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Title The Associated Press Stylebook 2019
Author Associated Press
Publisher Basic Books
Release 2019-06-11
Category Language Arts & Disciplines
Total Pages 640
ISBN 9781541699892
Language English, Spanish, and French
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Book Summary:

A fully revised and updated edition of the bible of the newspaper industry The style of The Associated Press is the gold standard for news writing. With the AP Stylebook in hand, you can learn how to write and edit with the clarity and professionalism for which their writers and editors are famous. The AP Stylebook will help you master the AP's rules on grammar, spelling, punctuation, capitalization, abbreviation, word and numeral usage, and when to use "more than" instead of "over." To make navigating these specialty chapters even easier, the Stylebook includes a comprehensive index. Fully revised and updated to keep pace with world events, common usage, and AP procedures, The AP Stylebook is the one reference that all writers, editors and students cannot afford to be without.

Title The Public Relations Writer s Handbook
Author Whitney Lehmann
Publisher Routledge
Release 2019-12-20
Category Business & Economics
Total Pages 184
ISBN 1351261908
Language English, Spanish, and French
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Book Summary:

From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienced contributors breaks down the most widely used types of public relations writing needed to become a PR pro. The Public Relations Writer’s Handbook serves as a guide for those both in the classroom and in the field who want to learn, and master, the style and techniques of public relations writing. Eighteen conversational chapters provide an overview of the most popular forms of public relations writing, focusing on media relations, storytelling, writing for the web/social media, business and executive communications, event planning and more. Chapters include user-friendly writing templates, exercises and AP Style skill drills and training. Whether you’re a PR major or PR practitioner, this book is for you. Lehmann has combined her industry and classroom experience to create a handbook that’s accessible for PR students and practitioners alike. A dedicated eResource also supports the book, with writing templates and answer keys (for instructors) to the end-of-chapter exercises in the text. www.routledge.com/9780815365280.

Title Everyday Grammar Made Easy
Author Rod Mebane
Publisher Wellfleet Press
Release 2021-07-06
Category Language Arts & Disciplines
Total Pages 160
ISBN 0760369658
Language English, Spanish, and French
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Book Summary:

For both adults and students who want to brush up on basic grammar skills, this easy-to-understand and fully illustrated handbook teaches the important and commonly encountered grammar concepts and basics using real-life situations. Confidently apply perfect grammar usage by learning: Correct verb agreements Appropriate pronoun use Common grammar pitfalls Common spelling mistakes And more Build your grammar skills and confidence day by day in no time at all! Get a quick review of everything you forgot you knew with the Everyday Learning series from Wellfleet Press. Need a refresher course in topics like grammar and math? Then let these handy reference books be your sidekicks on your journey to higher learning. You’ll learn about timeless global topics, as well as the thought leaders responsible for some of the greatest contributions in the worlds of science, art, and more. Packed with useful information, these portable books are perfect for commuters who want to jump-start their day with useful and fun facts. With the Everyday Learning series, you’ll be an expert in any field in no time. Other titles in this series include: Everyday Economics Made Easy, Everyday Mathematics Made Easy, Everyday Philosophy Made Easy, and Everyday Spanish Made Easy.

When News Travels East by Kayo Matsushita

Title When News Travels East
Author Kayo Matsushita
Publisher Leuven University Press
Release 2019-11-15
Category Language Arts & Disciplines
Total Pages 224
ISBN 9462701946
Language English, Spanish, and French
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Book Summary:

International news stories provided to the public basically rely on translation. Most of this translation is done not by translators, but by journalists with practically no training in translation. What happens when the norms of journalism and those of translation clash? In this book, the author, a trained conference interpreter and former international journalist, investigates translator decisions in the practice of Japanese news translation. Her extensive analysis of texts from six major Japanese newspapers and interviews with Japanese “journalators” focuses on direct quotations, where accuracy is a journalistic priority but can generate loss of communication impact if implemented rigidly. She argues that many shifts from accuracy can be explained as risk management strategies. When News Travels East provides invaluable insight from an insider about news translation in Japan and beyond and paves the way for further research in the field.

Title Bethumpt the Best and Worst of the W rdos
Author Jerry Reedy
Publisher Xlibris Corporation
Release 2019-10-18
Category Reference
Total Pages 182
ISBN 1796057797
Language English, Spanish, and French
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Book Summary:

“Bethumpt The Best and Worst of the Wördos” is a collaborative effort of Jerry Reedy, Ph.D. and Professor Emeritus of Classical Languages and Fred Webber, B.A., Journalism. The authors hope this book will give readers an understanding of the origin of words and their past and present meanings and usage. They also hope readers will enjoy the book. It’s not intended to be pedantic or instructional... just interesting and sometimes fun. Both authors belong to Wördos, a group of people who meet monthly to talk about the often careless use of English in the media. We believe that the failure to write clearly jeopardizes understanding and believability, and that writing well is important in establishing credibility and competence. There’s more about the Wördos in the book. And speaking of the book, if you’re wondering about the origin of “Bethumpt,” you’ll have to buy the book to find out!

The Ethics of Hooking Up by James Rocha

Title The Ethics of Hooking Up
Author James Rocha
Publisher Routledge
Release 2019-10-30
Category Philosophy
Total Pages 170
ISBN 1351380664
Language English, Spanish, and French
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Book Summary:

The Ethics of Hooking Up: Casual Sex and Moral Philosophy on Campus provides a systematic moral analysis of hooking up, or sexual activity between people who barely know each other, frequently while intoxicated, and with little or no verbal interaction. It explores the moral quandaries resulting from this potent combination of sex, alcohol, near-anonymity, and limited communication, focusing in particular on issues involving consent and respect. After delineating common practices involving casual sex on college campuses and exploring the difficulty of reaching mutual consent, author James Rocha argues that respect, kindness, sensitivity, and honest communication are also necessary conditions for morally permissible casual sex. Key Features Provides a rare, systematic examination of the ethics of the hook up practice, which is the dominant mating practice for young people today. Analyzes the moral concepts of consent and respect in the context of hooking up, which provides significant moral challenges that highlight how we should obtain consent and show respect to one another. Argues for a moral paradigm shift in how young people hook up, emphasizing ways to avoid unintentionally committing grave moral wrongs. Situates the philosophy of casual sex in real life hook up practice, enabling us to rethink overly abstracted moral views on casual sex.

Title Game User Experience And Player Centered Design
Author Barbaros Bostan
Publisher Springer Nature
Release 2020-04-06
Category Computers
Total Pages 496
ISBN 3030376435
Language English, Spanish, and French
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Book Summary:

This book provides an introduction and overview of the rapidly evolving topic of game user experience, presenting the new perspectives employed by researchers and the industry, and highlighting the recent empirical findings that illustrate the nature of it. The first section deals with cognition and player psychology, the second section includes new research on modeling and measuring player experience, the third section focuses on the impact of game user experience on game design processes and game development cycles, the fourth section presents player experience case studies on contemporary computer games, and the final section demonstrates the evolution of game user experience in the new era of VR and AR. The book is suitable for students and professionals with different disciplinary backgrounds such as computer science, game design, software engineering, psychology, interactive media, and many others.

On Deadline by Carole M. Howard

Title On Deadline
Author Carole M. Howard
Publisher Waveland Press
Release 2020-12-30
Category Business & Economics
Total Pages 228
ISBN 1478647531
Language English, Spanish, and French
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Book Summary:

With a clear and fast-moving style, the Sixth Edition maintains its status as the foremost book on media relations in the corporate, nonprofit and government sectors. The authors retained the best and enduring aspects of media relations in the previous edition while skillfully integrating all current trends, such as the increased reliance on technology, complex legal rulings and concerns about credibility that have had an impact on how professionals work with the media. On Deadline is must-read for prospective and current media relations professionals dedicated to maximizing their organization’s results. As one reviewer remarked, On Deadline is “like having a professional mentor and media consultant on speed dial.” It presents all the tools necessary to plan and implement a successful media relations program, from relationships with reporters, crisis management and global media relations to spokesperson training, ethical and legal issues, news conferences and special events. New case studies illustrate the multiple roles of media relations professional as planner, crisis manager, communicator, counselor and strategist in a world that encounters ubiquitous messages dispersed at the speed of light.

Title Exploring Communication Ethics
Author Randy Bobbitt
Publisher Routledge
Release 2020-03-23
Category Philosophy
Total Pages 308
ISBN 1000037061
Language English, Spanish, and French
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Book Summary:

Exploring Communication Ethics is a comprehensive textbook on the ethical issues facing communication professionals in today’s rapidly changing media environment. Empowering students to respond to real-world ethical dilemmas by drawing upon philosophical principles, historical background, and the ethical guidelines of major professional organizations, this book is designed to stimulate class discussion through real-world examples, case studies, and discussion problems. Students will learn how to mediate between the best interests of their employers and their responsibilities toward other parties, and to consider how economic, technological, and legal changes in their industries affect these ethical considerations. It can be used as a core textbook for undergraduate or graduate courses in communication or media ethics, and provides an ideal supplement for specialist classes in public relations, professional communication, advertising, political communication, or journalism and broadcast media.

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